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What is DSPM?

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What is DSPM?

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PLATFORM
The Normalyze Platform
Supported Environments
Platform Benefits
Solution Differentiators
Data Handling for DSPM
USE CASES

Reduce Data Access Risks
Enforce Data Governance
Eliminate Abandoned Data

Secure PaaS Data

Enable Use of AI
DSPM for Snowflake

MARKETS

Healthcare
Retail
Technology
Media
M&A

RESOURCES

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A toolkit to help gather internal DSPM requirements and evaluate vendors

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COMPANY

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The Normalyze
cloud-native platform

Learn how we deliver the fastest scanning at scale with the most accurate classification across every data environment.
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Take a quick dive into how the Normalyze DSPM platform works:

Discover and classify data

Discover and classify data

At the heart of the Normalyze platform is the patented One-Pass Scanner™, which leverages AI to accurately identify and classify valuable and sensitive data at scale and with minimal setup, across a wide range of data environments. Scanning is performed in place to keep data under IT control, support compliance with stringent data protection regulations, and enhance operational efficiency. Specialized APIs for real-time sensitivity analysis in LLM security ensure full governance and visibility.

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Discover and classify data

Assess and prioritize risks

Risk is prioritized by impact and likelihood, providing a comprehensive view of risk accurately and at scale. The DataValuator™ assigns monetary value to data and identifies the data stores with the highest impact of potential data loss. The Data Access Graph visualizes access and trust relationships to identify user risk, and the Data Risk Navigator highlights attack paths that can lead to data breaches or loss. AI-Driven “Ask Me Anything” queries accelerate risk analysis, with anomaly detection to identify suspicious activities.

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Discover and classify data

Remediate and prevent issues

Actionable insights and comprehensive recommendations with alerts and integration into service management platforms help teams remediate and prevent issues before they happen. Integration with ticketing systems streamlines remediation workflows. Reinforced learning capabilities continuously improve classification accuracy and remediation recommendations based on user feedback and actions. The system employs reinforced learning based on user actions to continuously refine classification, ensuring that data remains accurately categorized and protected.

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100% agentless scanning architecture

DSPM Platform Capabilities

Learn about the key components of the Normalyze DSPM platform.

Discover and classify data

One-Pass Scanner™
The Normalyze patented single-pass scanner provides customers with rapid discovery and the most accurate classification on the market. Teams can scan data at scale (~1TB per hour) without extensive set-up or manual tuning – the spin up, scale out, scale down and tear down are all managed by the Normalyze platform.

DSPM for AI
Scanning capabilities identify valuable and sensitive data being used in Large Language Models (LLMs) like Microsoft Copilot or ChatGPT to ensure that AI-generated content does not expose valuable or sensitive company information. Normalyze also detects foundational or custom models and the valuable and sensitive data they are importing or training on as well as valuable and sensitive data in Retrieval-Augmented Generation (RAG) workflows to secure your cloud-based deployments on Azure ML, Google Vertex, and AWS Bedrock.

Data Classification
Normalyze provides the most accurate classification of data in the market, with out-of-the-box classifiers to identify and categorize the contents of all supported data stores and custom classifiers to identify proprietary, confidential data that is unique to individual environments. Continuous classification immediately notifies on the discovery of valuable or sensitive data in newly added databases, tables, or columns. A learning capability continuously improves classification accuracy, and workflow integration enables teams to fix false positives. OCR capabilities enable classification of text within scanned documents or images, improving data capture from diverse non-text formats.

DSPM for Snowflake
Snowflake customers now have advanced tools to automate data discovery and classification of massive amounts of data.The customized Snowflake Data Access Graph shows access and trust relationships so you can apply the principle of least privilege to ensure users have the minimum level of access necessary for their roles. Anomaly detection alerts you to suspicious activity such as data access from unexpected locations or unusual spikes in data downloads. Native Snowflake integration adds Snowflake Horizon’s comprehensive security and compliance capabilities to Normalyze’s unparalleled DSPM features.

Supported Data Stores
Normalyze data discovery capabilities are engineered to seamlessly scan and classify a diverse range of data environments. Support for an extensive array of data stores ensures comprehensive visibility into all structured, unstructured, and semi-structured data across your entire data landscape. With its common data discovery and classification framework, Normalyze can add support for new data store technologies quickly.

Specialized API for LLM Security
Normalyze offers specialized APIs for LLM security that can be used to conduct real-time sensitivity analysis of data going into and out of LLMs, while providing full governance and visibility into your data usage. These APIs can be easily integrated into existing customer workflows, helping keep costs down and increasing security for services like Microsoft Copilot.

Scan in Place
The platform was designed around an architecture that scans in place, so data never leaves the location where it resides. This approach keeps data under IT control, supports compliance with stringent data protection regulations and enhances operational efficiency.
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Learn more about Normalyze DSPM.

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Assess and prioritize risks

Signature Builder™
With this advanced tool, security teams can understand and tune the signatures being used, create customize queries and share across the security community. This approach eliminates the “black box” mystery and significantly enhances trust and understanding in the system’s detections and alerts.

DataValuator™
This unique risk prioritization feature assigns monetary value to data, with a ranking to help data and security teams assess the relative business impact of potential data loss.

Data Risk Navigator
Normalyze provides visualizations of attack paths that can lead to data breaches or loss. Each graph is generated and updated in real time, providing visibility as changes to customer infrastructure or environments take place.

AI-Driven “Ask Me Anything” Queries

Democratizes risk assessment, offering instant, intelligent responses to user queries about threats, complemented by AI-crafted remediation steps verified by security experts for accuracy and effectiveness.

Data Access Graphs™
These display access and trust relationships that includes deep context with fine-grained process names, data store fingerprints, IAM roles, and policies displayed in real time. Locate all data stores containing valuable and sensitive data, find all access paths, and score potential breach paths based on sensitivity, volume, and permissions to show all breaches waiting to happen.

Anomaly Detection
Identify suspicious activity including data exfiltration, potential account takeover by continuously baselining user activity and identifying abnormal behavior that is indicative of risky activity, without relying on pre-configured rules or policies.

Remediate and prevent issues

Workflow integrations
Out-of-the-box integrations with third-party ticketing, notification and automation platforms help security operators collaborate with DevOps and platform engineering teams to remediate risks in a timely manner.

Human-in-the-loop machine learning
New learning capability continuously improves classification accuracy and remediation recommendations based on user feedback and actions.

APIs
Outbound integrations with ticketing and notification solutions can be easily achieved via webhooks that are available out-of-the-box. Open APIs also enable easy integration with third-party solutions to bring their data in and integrate it into the Normalyze graph. Any data you see on the UI is also accessible via APIs.

Remediation checklist and validator
Created by AI and validated by humans, remediation steps are outlined in a checklist for data and security teams to assign or put into a workflow. The validator capability automatically detects and acknowledges successful risk mitigation, akin to a “check engine” light for data security, ensuring continuous protection without manual confirmation.

Normalyze has achieved SOC 2 Type II compliance
with an unqualified opinion validated by independent experts, demonstrating enterprise-grade best practices to protect our customers’ data.

Solution differentiators

Find out what makes Normalyze DSPM a SAFE bet – Scalable, Accurate, Flexible, Efficient – compared to other DSPM tools.

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Simple and easy
onboarding

Fully cloud-based, agent-less (nothing to deploy), 10 minute time-to-value.

Normalyze deploys functions in your cloud environment to do the discovery and scanning of data, access, and permissions. It’s a fully automated process and all results and workflows are accessible through the Normalyze UI or APIs.

Scan in Progress
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DSPM for Dummies

Your guide to Data Security Posture Management

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